My Story

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Why choose to work with me?

I offer freelance consulting to accelerate your business results on a flexible basis to suit your business needs.

I’m for you if you wish to have Managing Director level expertise in your organisation, on a flexible, partnership basis. Maybe it’s business strategy and implementation you need help with? My track record is exemplary; I’m credited with outstanding results, delivering the recent scale up of Newsquest’s Living Magazines to a U.K wide brand of 35 magazines was no mean feat!

Or maybe you want Marketing Director expertise, as you have no in house marketing resource? I know media inside out, especially magazines - how to feature in them or create them! I focus on pull marketing rather than push marketing (I also love social media) and my experience is across a huge range of business sectors from luxury interiors to fashion, rural brands, agriculture, motorsport and business to business. I can create highly engaging, relevant content and polished designs that excite. I’m passionate about brand identity and love helping people to achieve the right look and feel for their business in print and online. I focus on getting that message delivered to the right audience to achieve sales.

Or it could be that you simply require a strong, temporary project manager to manage your plans and people? I can drive measurable results with inspiration, clarity and credibility.

Over the last 10 years I have worked exclusively in luxury and agricultural magazine publishing. I’ve spent the last 3 years + successfully heading up a scale up strategy for Newsquest Media Group to grow 4 regional lifestyle magazines to 35 “Living” lifestyle magazines across the U.K. I did this through the creation of a Playbook and brought it to life by working across multi-disciplined teams; from Local MDs, Commercial Directors, Editors, Journalists, Creative Directors, Logistic Managers and Sales people. I was responsible for creating and maintaining the brand identity, it’s target audience, curating content and its bottomline profit. My ‘cut through’ is credible and I drive results through inspiration, strategy alignment and process reengineering.  Living Magazines have been awarding winning on many occasions and is a very real, recent and profitable success story for Newsquest. My attention to detail and enthusiastic, collaborative approach drives bottomline results. Adding value to people and process is pivotal for me and I can do this for your business, at a cost effective rate and most importantly work with flexibility to suit your needs.

Freelancing is the next, natural step for me and I’d love to help your business grow. I’m passionate about helping SMEs break their barriers and take their business to the next level. I’m based in the North East and used to working across Teams/Zoom on a daily basis with people throughout the U.K.

 

Creative. Passionate. Results driven. Inspirational. Fast paced. Impactful.

What People Are Saying

You have taught me so much and I will be forever grateful.”

— CHARLIE NEARY, PUBLISHER NEWSQUEST

 I have loved every minute of our working time together and thank you for helping me make Living a success.”

— SAM HELLEN, HEAD OF SALES, ESSEX.

Awards I’ve Won

Northcliffe Publishing Centre of the Year - Grimsby Telegraph, 2003
Newsquest Publishing Centre of the Year - York Press, 2007
Newsquest Head of Advertising of the Year - Based at York 2008

O2 Media Awards Specialist Publication of the Year - Yorkshire Living 2014

O2 Media Awards Specialist Publication, Highly Commended - Yorkshire Cycling 2015

Newsquest Innovator of the Year - 2015

O2 Media Awards Team of the Year, Highly Commended - Yorkshire Living 2016

I’m here to help you achieve your business growth potential

Chat with me

Arrange a twenty minute free chat to see how I can help accelerate your business